


Luxury South Asian Indian & Pakistani Designer Clothing in London
O’NITAA is a London-based luxury fashion house offering bespoke Indian and Pakistani couture, bridal wear, and handcrafted designer outfits for weddings and special occasions.
Signature Collections in Indian & Pakistani Couture
Handcrafted pieces for weddings, festivities, and everything in between.
What’s New in Designer Indian Fashion
Fresh drops & seasonal favourites.
Shop Asian Clothing by Category
Choose a starting point — we’ll tailor everything to your measurements.
Family Styling for Indian & Pakistani Weddings
Coordinated looks for the most important people on your big day.
Our Story
Designed for Real People, Tailored to Perfection
Fits that flatter, fabrics that feel good, and details that last.
Why Client Choose Onitaa
Supportive, precise, and easy—wherever you are in the world.
Your experience, simplified
Personal Designer Support
One dedicated point of contact guiding you from concept to final fitting, ensuring a seamless bespoke Indian couture experience.
Made-to-measure fit
Every outfit is crafted around your exact measurements, comfort, and style preferences—tailored for Indian and Pakistani wedding wear perfection.
Worldwide delivery
Secure packaging and reliable global shipping, designed to protect delicate embroidery and handcrafted couture pieces.
Ongoing WhatsApp Support
Stay connected with fabric selections, progress updates, fit checks, and styling advice—available whenever you need it.
Ready to start your bespoke journey?
Share your event date and the inspiration behind your vision, and our team will take it from there. We’ll thoughtfully recommend silhouettes that flatter your style, select fabrics that complement the season and occasion, and outline a clear, personalized timeline—from initial consultation to final fitting—ensuring a seamless, luxurious experience every step of the way.
Testimonials
Michael William
Onitaa is a one-stop shop for Men’s wear, Woman’s wear,and Accessories. Found everything me and my wife needed for the wedding we attended. We each won many complements for our attires…Thank you!
Terry Vella
I purchased an Anarkali suit from Onitaa at their new Chelsea store. Awesome range of products… have enjoyed wearing mine many times over… Many thanks!
Zehra Naqvi
Fantastic experience. I completely blind trusted them to have my outfit ready in a short time and they delivered beyond my expectations. Customer service by Nazia was faultless with lots of attention to detail, advice and regular updates on the progress of the outfit as it was being designed. She knows how to measure. The outfit fitted perfectly. Well done
Aldine Honey
It was a lovely shopping experience with time & care given to choosing the perfect combinations. Including matching beautiful scarves & craft jewellery to enhance the selection of each outfit, whether an ensemble or a top pants or Linen/fine Cotton summer dresses. No pressure only patience to ensure I was happy with final choices.
Vanessa Gounden
I found a Gem in London. A boutique with amazing trendy Eastern fashion. Thank you for an amazing service and stunning, quality products. The owner has an eye for detail and an ability to style you to suit your personality. Thank you O’NITAA
Pauline Dyke
Have just spent an hour in this shop choosing an outfit for a party. Received excellent and knowledgeable service and would not hesitate to recommend them!
Dave Horne
Very nice place for genuine Indian garments both women and men. Very friendly and helpful staff who gave me a little info and history about the things I was looking for. A great little shop that I didn’t even know existed near the Kings Road area. Will definitely go again.
Sara Khan
Bought a wedding dress Great stuff and I’m very happy with it. Always find the most latest designs here top quality and the staff is very friendly.
Instagram Latest Posts
Traditional Indian & Pakistani Clothing Online in the UK
Luxury Bridal, Wedding & Occasion Wear
Our exclusive collection for women is a perfect blend of tradition and modernity. Be it a Royal Bridal Lehenga Collection, an Embroidered Lehenga Choli, or even a Sparkly Saree Lehenga, we have timeless designs for every occasion that leave a mark. Drape yourself in our ethnic Anarkali Suit for a vintage feel, or grab our stunning Salwar Kameez and Churidar Suits for a classic touch. Whether you like Printed Designer Sarees, Classic Saris, or Bridal Sarees, we have something for everyone’s taste. Our Sharara & Gharara sets, Fusion-style Kurtis can be your go-to when looking for a mix of tradition and yet a modern look.
If glamour is your game, then you should explore our Bollywood Collections to add cinematic sparkle to your closet. And if you’re an aspiring trendsetter, our Men’s and Women’s Wear guarantees that the little ones also outshine at every celebration.
Men’s Wedding & Festive Wear
Accessories, Jewellery & Couture Details
We all know outfits matter but so do the accessories and hence our collection covers dazzling Jewelry, stylish Purses & Clutch Bags, etc.
Why O’NITAA?
Your outfit should be just as unique as you are. Our vision at O’NITAA is to provide well-crafted, quality attires that are distinct. Each design is tailored with utmost care to suit your style and event perfectly.
Discover a world of elegance, where every outfit narrates a story. A combination of tradition and modernity, right from royal bridal lehengas to smart indo-western outfits. From premium craftsmanship to intricate embroidery to luxurious fabrics, get it all at unbeatable prices and premium quality.
Whether for a grand occasion or an everyday statement, our collection has you covered as you step out in style. Discover all our products, ranging from clothing to accessories, from the comfort of your home.
FAQs
What is the best place to order a custom wedding lehenga online?
Grace your special day in an O’NITAA made-to-order and fully customized bridal lehenga. Get started by scheduling a virtual consultation or visiting our store.
How to take measurements for a bespoke lehenga?
Where to buy custom outfits online store?
You can buy custom outfits from O’NITAA, your destination for bespoke South Asian fashion. Just share how you want your dream outfit to be and we’ll make the magic happen.
How long does it take to create a bespoke outfit?
Everything is handmade and specific pieces can take weeks, depending on the complexity of the design. However, You don’t have to worry, we’ll deliver your outfit right on time, without any delays.
Can I ask for certain fabrics or embroidery styles?
Absolutely! We always take our clients through fabric and embroidery and embellishment preferences to be converted into their special outfits.
